Thursday, September 9, 2010

CITY COUNCIL: Resolution Authorizing Co-Sponsorship between the Forest & Beach Commission & the Friends of Carmel Forest of a Tree and Art Event

Meeting Date: September 14, 2010
Prepared by: Mike Branson

City Council
Agenda Item Summary


Name: Consideration of a Resolution authorizing co-sponsorship between the Forest and Beach Commission and the Friends of Carmel Forest (FOCF) of a Tree and Art event on Sunday, October 17, 2010, and authorize the expenditure of City funds in an amount not to exceed $1,000.

Description: The Forest and Beach Commission requests co-sponsorship with the FOCF, an official city support group, of a Tree and Art event from 9:00 a.m. to 4:00 p.m. on Sunday, October 17, 2010, at the Sunset Center. The program outline is attached. City of Carmel-by-the-Sea Support Group Policy C89-47 requires a City Council Resolution to authorize co-sponsorship of any event with an official support group.
Overall Cost:

City Funds: Not to exceed $1,000 - from Council Discretionary Fund #01-60207 for event costs. Event costs will be shared with the FOCF.

Staff Recommendation: Adopt the Resolution.

Important Considerations: At its August meeting, the Forest and Beach Commission unanimously approved a recommendation that the City Council approve co-sponsorship of this event with the FOCF. City sponsorship of this event supports recognition as a Tree City USA and allows the Forest and Beach Commission to perform one of its identified duties under
Municipal Code Chapter 2.32.060(D): To provide publicity in regard to the problems of the urban forest, including a public information program concerning care of forest resources, and including cooperation with school programs on conservation and the like.

Decision Record: Council has approved similar Resolutions for co-sponsored events with the FOCF.

Reviewed by:

______________________________ _________________
Rich Guillen, City Administrator Date

CITY OF CARMEL-BY-THE-SEA
CITY COUNCIL
RESOLUTION 2010-
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CARMEL-BY-THE-SEA TO AUTHORIZE CO-SPONSORSHIP BETWEEN THE FOREST AND BEACH COMMISSION AND THE FRIENDS OF CARMEL FOREST OF A TREE AND ART EVENT FROM 9:00 A.M. TO 4:00 P.M. ON OCTOBER 17, 2010 AND AUTHORIZE THE EXPENDITURE OF CITY FUNDS IN AN AMOUNT NOT TO EXCEED $1,000.

________________________________________________________________________
WHEREAS, one of the duties of the Forest and Beach Commission is to to
provide publicity in regard to the urban forest, including a public information program; and

WHEREAS, a Tree and Art event is planned from 9:00 a.m. to 4:00 p.m. on
October 17, 2010 at the Sunset Center; and

WHERAS, the Friends of Carmel Forest is an official support group of the City of Carmel-by-the-Sea; and

WHEREAS, City co-sponsorship with an official support group requires approval of the City Council per Support Group Policy C89-47.

NOW, THEREFORE, BE IT RESOLVED THAT THE CITY COUNCIL OF THE CITY OF CARMEL-BY-THE-SEA DOES:
1. Authorize co-sponsorship between the Forest and Beach Commission and
the Friends of Carmel Forest for a Tree and Art event from 9:00 a.m. to
4:00 p.m. on October 17, 2010 at the Sunset Center.

2. Authorize the expenditure of City funds from Council Discretionary
Account #01-60207 in an amount not to exceed $1,000.

PASSED AND ADOPTED BY THE CITY OF COUNCIL OF THE CITY OF CARMEL-BY-THE SEA this 14th day of September 2010, by the following roll call vote:

AYES: COUNCIL MEMBERS:
NOES: COUNCIL MEMBERS:
ABSENT: COUNCIL MEMBERS:

SIGNED,

_________________________
SUE McCLOUD, MAYOR

ATTEST:
__________________________
Heidi Burch, City Clerk

A Tree and Art Event Presented by the City of Carmel-by-the-Sea and the Friends of Carmel Forest
“The Iconic Trees of Carmel - Monterey Pine, Monterey Cypress”
Sunday, October 17
2:00 - 4:30 p.m. Event program (12 noon art and photo viewing begins)
Carpenter Hall, Sunset Center
Schedule for the day:
9:00 – 10:00 a.m. Artists drop off paintings and photographs
10:30 - 11:30 a.m. Judging of paintings (Carmel Art Association)
Judging of photographs (Center for Photographic Art). Each category will be
limited to 15. Every attempt will be made to display all of the art. Each artist to
provide own easel.
12:00 noon. Display of winning art (Sunset to provide two easels)
Display of books on cypress, pine and artists (Pilgrim’s Way)
Refreshments in place (Carmel Coffee House and Carmel Bakery)
Display of Forest Facts information by Friends of Carmel Forest.
1:45 p.m. Arrival of speakers; Attendees assemble.
2:00 p.m. Program begins.
4:00 p.m. Program over.
Program:
Opening remarks by Forest and Beach Chair Joe Ford, who introduces City Forester
Mike Branson, the Forest and Beach Commissioners and any other officials present
(Council, Planning, former mayors, etc.). Joe Ford introduces Clayton Anderson,
President of Friends of Carmel Forest.
Clayton Anderson introduces the board of FOCF, tells about the mission of the
organization and invites guests to pick up interesting “Forest Facts” information available
on table at entrance. He also will invite guests to take gift packets of Friends of Carmel
Forest note cards home with them.
Presentation of awards for best photograph and best painting by Joe Ford.
Forest and Beach Commissioner Tom Leverone presents a synopsis of the Carmel Forest
Management Plan so attendees can better understand how the City maintains our forest.
Guest Speaker: Jim Rieser, James J. Rieser Fine Art, speaking on trees artists love to
paint and photograph.
Conclusion and thanks by Joe Ford.
Packets of Friends of Carmel Forest note cards given to attendees as they leave.
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Estimate of Expenses:
Carpenter Hall – all day 8-5 (free to City)
Chuck August sound system: $125.
2 awards @ $250 each: $500.
Honorarium: $100.
Refreshments and tableware: $125.
Friends of Carmel Forest Note cards: $100.
2 ads in Pine Cone Calendar: $50.
Ad in Pine Cone: $250
Flyer and invitation printing: $250
Call for submissions of art and photography – to include:
- Calling for paintings and photographs of Monterey Cypress and Monterey Pine
- To be dropped off Sunday, Oct. 17 between 9 and 10 a.m.
- $250 award to best painting and best photograph, presented at 2 pm program.
Judging will be done by The Center for Photographic Art and the Carmel Art
Association.
- Winners could be featured on next year’s program flyer
- 15 paintings and 15 photographs will be accepted
- Each artist should provide easel for display
- Artist may include business card with contact information
- To secure spot, call Barbara Livingston at 626-1610 or email
friendsofcarmelforest.com with dimensions of piece and whether it is a painting
or photograph.
- Flyer should be distributed to art galleries; mailed to known artists who might be
interested; and a press release with above details should be sent to three local
papers.
One-page flyer/invitation with attractive art/photo graphic perhaps by Clayton’s Dennis
the Menace contact artist to include:
- Time, place, details of event
- Details about display of art for those attending
- Refreshments
- Free information on caring for gardens and trees available
- Display by Pilgrim’s Way of books on cypress and pine
- Gift for all attendees at end of program

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